When launching eLearning in an organization, how we can choose effective marketing strategies with respect to learner characteristics and eLearning adoption?

Based on the marketing objective at each stage of a typical eLearning Product Life Cycle, we can select specific promotional and marketing strategies. What are your thoughts on this?

To read the complete article, please click on http://blog.commlabindia.com/elearning/elearning-adoption-cycle.

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