Acquiring a customer isn’t as easy it sounds. The process of acquiring a customer begins with understanding the market to know the potential customers, the Company’s needs, whether a product or service meets their expectations, etc.
Retention of a customer refers to various strategies that help a company keep its customer base. It is about exceeding and meeting the customer’s expectations and adding value to your brand to increase and sustain their loyalty. How can eLearning be used for customer acquisition and retention?
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